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Q: How should I store unopened VELVEETA?
A: VELVEETA should be stored in a cool dry cabinet. If properly stored in a pantry, UNOPENED product will remain good until the date stamped on the package.

It is not necessary to refrigerate unopened product. However, if the product is refrigerated at the time of purchase, we recommend keeping it refrigerated in the home. If properly refrigerated, UNOPENED product will remain good until the date stamped on the package.

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